I’m
I design not just for what users want, but for how they think.
I am a UI/UX designer with 4 years of experience across Sydney, London, and Seoul. I specialise in uncovering the underlying motivations behind user actions to design experiences that feel intuitive and effortless. By deeply analysing user feedback and behaviour, I create services that align with how people think and interact.
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Case Studies
Open Parachute
: Improved Whole Service Structure
Company Work
Barogo POS Program
: Built a Map Search Engine
Company Work
LG Native Application
: Implementation of global style system
Company Work
In-app laundry service
: IoT-connected laundry service design
Company Work
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Articles
Work Efficiency
A look into how Barogo tackled the challenge of inefficient manual image replacement during release weeks. By implementing a cloud-based update system, the team reduced repetitive work by 87%, improved overall efficiency, and shifted focus toward enhancing the service experience.
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